Local businesses come together to voice new ad campaign

Shop owners in Hinckley & Bosworth have voiced a new radio advertising campaign to encourage people to shop local this Christmas.

The advertising campaign, stars several local traders who were asked by Hinckley Bid and Hinckley and Bosworth Borough Council to take part. 

It's part of the "Love Local Shop Local" campaign launched by the Borough Council and the Business Improvement District to promote local traders in the run up to Christmas, following a second coronavirus lockdown in England. 

The stars of the advert include:

Gayner from Johnson's in Hinckley

Gareth from Jasper's Home

Jo from Thorpe and Browne in Burbage

Teresa from Betty Ann

Alison from Petite Chouette Cafe Bar 

Stacey from Brambles Vintage Interiors

Joseph and Amy from G Seller & Co 

Chris from Castle Estates 

Steve Wegerif from Hinckley Bid said: "Many of our fantastic town centre businesses are on hand to fulfil your orders with their 'Click & Collect' or delivery services. So, before heading straight to the big online supplier, please THINK LOCAL! This has never been more important, so please support local businesses and continue to breathe life into our 'high street', as you have been doing, so brilliantly!"

Hinckley Bid's website has a full directory of businesses with direct links to their sales or social media sites to find details of what they offer.

LISTEN TO YOUR LOCAL TRADERS IN THEIR ADVERT DEBUT HERE: 

The bid has also put together have also put together a helpful list of 20 Good Reasons to shop in Hinckley this Christmas.